EAS Engineering Entrepreneurship - Course Guide
Prepared by Cynthia Cronin-Kardon and Danianne
Mizzy
Lippincott Library / Engineering Library
This guide is an overview of secondary sources of information.
The Company
The Idea - The Product - The Industry - Patents
The Market / Market Place: Customers and Competitors
Competitive Intelligence - Strategy - Risks
Development and Operations
Financial Planning
Useful Print Resources - Business
Useful Print Resources - Engineering
See related Research & Wharton Course Guides
Industry
Studies - U.S.
Entrepreneurial
Decisionmaking
Entrepreneurship
and Small Business
Lippincott Library is the business library of the University of Pennsylvania's
Wharton School. It is located in the Van Pelt-Dietrich Library Center at 3420 Walnut Street, 2nd floor west.
The Engineering Library is located on the 2nd floor of the Towne Building,
Room 217, at 220 South 33rd Street.
For assistance contact:
Business
Cynthia Cronin-Kardon, Head, Document Delivery, Lippincott Library
croninkc@wharton.upenn.edu
215-898-5553
Engineering
Douglas McGee, Assistant Director for Engineering and Physical Science Libraries
dmcgee@seas.upenn.edu
215-898-8170
AIM/MSN/Yahoo: PennEngSciDir
or
Danianne Mizzy, Assistant Head, Engineering Library
danianne@seas.upenn.edu
215-898-5700
AIM/MSN/Yahoo: PennEngLibrarian
